Data Analytics

Our data analysis strategy is divided into three stages, designed so that it can be delivered to our clients in an easy to understand way.

At Marketing List we believe that your existing customers hold the key to successfully generate repeat business and new business. By using factual statistics, we bring another perspective to your marketing strategy by mining intelligence from your data that will define and drive forward your future campaigns.

  • Customer Classification
    Clarify who your customers are and develop new audiences.

    To understand your customers we need to identify the types of people within your customer base. By enhancing your customer data with a variable append, we can indicate the unique characteristics of each customer from an extensive array of lifestyle information.

    Similar types of individuals are clustered into demographic segments which allow Marketing List to:

    • Rank customer segments in order of performance, suitability and responsiveness
    • Identify opportunities to Cross-sell and Up-sell
    • Develop other segments that may respond better to other products
    • Build lists from enhanced selection strategies for targeted campaigns
    Read more…
  • Customer Analysis
    Contact your existing customers when they are most likely to buy.

    To generate repeat business from your existing customers we need to establish the cycle of their behaviour; the trends of what and when they are purchasing.

    Marketing List investigate customer transaction history to understand the most appropriate periods to communicate with a customer and convert repeat business.

    • Reactivate lapsers
    • Reward loyal customers
    • Retain and grow existing customers
    • Evaluate which channels are best to communicate
    Read more…
  • Prospect Acquisition
    Link your best customers with look-a-like prospects.

    By analysing your data and gathering statistics about the best performing segments of your existing customer base, Marketing List can then optimise targeting by overlaying this customer intelligence onto the UK population to identify look-a-like individuals that are more likely to convert into active customers.

    • Expand your customer base by targeting look-a-like customers
    • Increase return on investment by acquiring the most suitable prospects
    • Broaden campaign selections that can assist response and extend the potential audience
    • Gain an advantage over the competition by using data analytics as part of your marketing strategy
    Read more…

Why use us…

Proven with 25 years experience Marketing List has established a high profile client base. Our fast and impressive services can be delivered the same day, competitively priced because we want your business.

Speak to us…

We're here to help you understand data-marketing and how to make the most of our products. Our professional advice is free so use our knowledge and expertise to integrate data that will boost your marketing.

Work with us…

Our products come with a promise of excellence. Our aim is to gain your loyalty by providing a reliable service. We believe ourselves to be the best and will uphold such reputation by working alongside you every step of the way.

Marketing Agencies - We want to work with you!

Marketing List work in tandem with marketing agencies to help utilise client data in beneficial and valuable ways.

  • Increase conversion rates. Bespoke build a Marketing List 100% fit for purpose.
  • Improve campaign costs. Reduce undeliverable and returned mail by cleansing customer data prior to a campaign.
  • Identify new markets. Promote client products to look-a-like customers that are proven to be more responsive
  • Generate a revenue stream. Receive a profit share on data services generated from joint collaborations

Our Partners

With 25 years of experience we have established a high profile client base and exceptional track record.

Case Studies

Online Data Tools

Licensed partner of the D-MOS data tools. Take advantage of our discounted partner rates. Contact us now to get started

Palantir Blue

CLEAN, PROILE & ENHANCE your data online and for FREE in three easy simple steps…

  • Register & Login
  • Upload your Data
  • Get a Free Data Audit Report

Propense Purple

Classify your data by demographic segmentation to target UK consumers more accurately…

  • FREE Profile Report
  • Understand Your Data
  • Pinpoint Profitable Audience Segments

IRIS - SCS Direct

Factor Score Targeting. Rank data suitability by factor scores based on Census and Factual data variables

  • Statistical data analysis
  • Rank customer performance
  • Better demographic targeting

Need assistance? Call us now 0161 850 5478

Contact Us

Call Marketing List on 0161 850 5478 between 9.00am & 5.00pm Monday to Friday or feel free to use the form below…


    Marketing List Ltd
    -trading as Marketing Lists

    8 Oxford Court,
    M2 3WQ

    Company no: 5882269

    VAT no: 925065627



    Follow us on Twitter

    Connect with us via Linkedin